B2B Marketing Blog

ActiveConversion is now directly integrated with Microsoft Dynamics CRM.

Key features of ActiveConversion for Microsoft CRM:

• Send companies, prospects and leads automatically from ActiveConversion to Microsoft Dynamics CRM
• Automatically upload leads that reach a lead score you determine
• No duplication of leads in Microsoft Dynamics CRM
• Assign leads to sales reps and qualify them as new contacts in Microsoft Dynamics CRM
• Sort contacts in Microsoft Dynamics CRM by ActiveConversion lead score
• Customize forms the way you want adding ActiveConversion data such as web activity and lead scoring

Below is the press release on this news:

“ActiveConversion’s integration with the online, internet facing and on premise deployments of Microsoft Dynamics CRM provides a seamless data integration, giving users the ability to manage their ActiveConversion generated sales leads inside Microsoft Dynamics CRM. ActiveConversion, through this integration, is providing their customers a fully managed solution with extended features installed directly into Microsoft Dynamics CRM.”

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