An Oil and Gas Service Provider eGuide to Global Marketing
Oil and gas service providers can implement a marketing strategy to sell to customers worldwide in a cost-effective and affordable manner. This strategy leverages global trade shows supported by a marketing automation solution. This approach maximizes the Return on Investment (ROI) from trade shows without requiring a substantial outlay. Implementing this strategy will increase sales beyond their local trade area while also reducing costs in selling to local customers.
Following up on global leads from trade shows can be expensive, time-consuming, and often fail to generate a sale. Learn how to efficiently convert trade show leads into full-fledged qualified prospects using online marketing and marketing automation.
Using the internet to engage potential customers after a trade show
Using conversion software to identify which leads are actually interested
Maximizing time and cost efficiency with marketing automation
Keeping prospects engaged until they are ready to buy
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About Ritu Singh
Ritu has over 10 years of experience in planning, facilitating and executing marketing programs. She is passionate about marketing and driven to help start-ups and small to large companies market products and services online and offline.